Dircom launches the 9th Ramón del Corral awards with AI and integrated-communication categories

Asociación de Directores de Comunicación Dircom has opened the call for entries for the Premios Ramón del Corral 2026. This year, the categories ‘Inteligencia Artificial’ and ‘Comunicación Integrada en la Administración Pública’ are being introduced for the first time.

The awards recognise the most creative, innovative and effective projects in corporate communication. The categories include internal communication, crisis strategies, branding, social mission, multimedia, events, ESG criteria, lobbying and communication for senior executives.

The jury, chaired by Professor Javier Fernández del Moral, evaluates projects according to their strategy, creativity, visual and linguistic quality, as well as their impact and effectiveness, ensuring the transparency of the selection.

Since the first edition of the competition in 2018, more than 1,650 projects from over 800 organisations have been submitted. More than 180 works have already received awards, making Ramón del Corral the leading platform for professionals in Spain’s communications sector.